Posts tagged as “NP Digital”

AI, Personalization and the Rebirth of the Marketing Funnel

AI, Personalization and the Rebirth of the Marketing Funnel

By Collin Cornwell on October 9, 2026

An opinion piece by the SVP of digital growth at NP Digital

Why AI Products Might Miss the Mark
Why AI Products Might Miss the Mark
By Ankit Roy
An opinion piece by a senior product leader at a Big Tech company
Salesforce SVP on How to Keep AI Agents From Quietly Going Rogue
Salesforce SVP on How to Keep AI Agents From Quietly Going Rogue
By Deborah Yao
Andrew Comstock said AI agents are harder to manage than traditional software because they can adapt – and drift.
EY: How to Transform AI from Cost Cutter to Growth Engine
EY: How to Transform AI from Cost Cutter to Growth Engine
By Deborah Yao
EY’s Malinda Gentry explains what companies must do to turn AI from mostly a cost-cutting tool into a driver of revenue growth.
Anthropic IPO Filing Reveals Scale of Frontier AI Economics
Anthropic IPO Filing Reveals Scale of Frontier AI Economics
By The AI Innovator Team
Anthropic's filing also reveals an unusual governance structure.
Principal Financial’s CDAO on Building an AI-Ready Workforce of 20,000
Principal Financial’s CDAO on Building an AI-Ready Workforce of 20,000
By Deborah Yao
Rajesh Arora explains how the Fortune 500 company built a methodical program to teach all employees how to understand and use AI.
How Creator-Owned AI Film Companies Are Taking On Hollywood
How Creator-Owned AI Film Companies Are Taking On Hollywood
By Ginger Liu
An opinion piece by the founder and CEO of Ginger Media and Entertainment
From AI Experiments to Operational Adoption in Telecom
From AI Experiments to Operational Adoption in Telecom
By Conal Higgins
An opinion piece by the vice president and field CTO of GTM Telecommunications at NewRocket
Why Specialized AI is Winning in Distribution
Why Specialized AI is Winning in Distribution
By Adam Isenberg
An opinion piece by the head of distribution at InstaLILY
One AI to Rule Them All? A Startup CEO’s Plan to Replace Software Apps
One AI to Rule Them All? A Startup CEO’s Plan to Replace Software Apps
By Deborah Yao
Ema CEO Surojit Chatterjee believes his 'AI employees' can replace many of today's SaaS applications.
KPMG AI Leader: Lessons from Accounting for Measuring AI’s Business Value
KPMG AI Leader: Lessons from Accounting for Measuring AI’s Business Value
By Deborah Yao
Swami Chandrasekaran says companies are asking harder questions about what value they're getting for their AI investments.
AWS Consulting Leader: AI is Reshaping Consulting’s Billable Hour Business Model
AWS Consulting Leader: AI is Reshaping Consulting’s Billable Hour Business Model
By Deborah Yao
Brian Bohan says AI is decoupling consulting revenue from headcount. Firms are moving toward expertise encoded as software products.
Deloitte Leader: How AI is Blowing Up the Digital Transformation Playbook
Deloitte Leader: How AI is Blowing Up the Digital Transformation Playbook
By Deborah Yao
Karthik Krishnamoorthy says AI is forcing companies to rethink everything from who does the work to what transformation actually costs.

AI Coding Agents Can Delete Evidence of What They Did
By Jeremy Qin, David Schmotz, Derck Prinzhorn et al on September 30, 2026
German researchers said most AI models they tested failed to guard against hackers telling them to erase records of their actions.
The Gap Between ML Research and Deployment: What Actually Breaks
By Disha Patel on June 23, 2026
An opinion piece by a software engineer and machine learning researcher at Apple (views are her own)
A Novel AI Model That Makes Instant, Expert-level Decisions Without Heavy Computation
By Josiah Kiok on April 23, 2026
It is 100x faster than other agents and performs at nearly a human expert level - while minimizing costs.
Agents of Chaos: A New Category of Enterprise AI Risk
By Natalie Shapira, Chris Wendler, Avery Yen and others on April 2, 2026
Researchers from some of the world's best universities believe AI agents are not ready to be deployed in the real world.
The Often Missing Skill in the AI Boom
By Deborah Yao on March 20, 2026
Metacognition is key to enhancing employee creativity, which leads to long-term competitive advantage.